About Us
Branding Agency Specializes in Sustainable Design and Innovation
Huegan Lab is a branding agency that specializes in sustainable design and innovation. We offer a wide range of services including brand development, visual identity design, packaging design, digital experiences, advertising, and multimedia content creation. Our diverse expertise allows us to create impactful and memorable brand experiences for our clients.
Our passion for sustainable design and innovation drives us to push boundaries and deliver exceptional results. We are committed to creating meaningful connections between brands and their audience through our creative storytelling and strategic approach. Every project we undertake is an opportunity to make a positive impact on the world.
At Huegan Lab, we take pride in our team of creative professionals who are dedicated to bringing our clients' visions to life. With a focus on collaboration and excellence, we strive to exceed expectations and set new standards in the branding industry.
Our Team at Huegan Lab
Alpamys Yechshanov
Creative Director
Alpamys Yechshanov is a New York
educated creative strategist and design
led systems thinker working at the
intersection of brand, science, and
environmental communication. His work
focuses on translating complex challenges,
across health, climate, and emerging
technology, into clear and compelling
experiences that inform, engage, and
drive action.
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He holds a BFA in Graphic Design from
St. John’s University in New York as well
as a Climate Entrepreneurship certification from New York University. His cross sector experience spans global healthcare, sustainability, public affairs, and hospitality, with contributions to initiatives for Pfizer, Eli Lilly, Boehringer Ingelheim, General Motors and AstraZeneca. His sustainability focused work has been featured in Times Square and recognized by international innovation and impact programs.
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Through Huegan Lab, Alpamys works beyond traditional branding and approaches each project as part of a larger system where visual identity, information clarity, and real world context must work together. His practice combines strategic thinking, research driven insight, and refined visual execution to help forward looking organizations communicate with precision and long term relevance.
Hashini Dewendra
Strategic Marketing Consultant
Hashini is a marketing strategist with
experience spanning hospitality, lifestyle,
and consumer brands across the UAE.
With a background in brand marketing,
content strategy, and audience engagement,
she helps businesses develop meaningful
connections with their customers through
thoughtful storytelling and data-informed
decision making. Having worked with
leading hospitality and lifestyle brands,
Hashini brings expertise in brand positioning,
campaign development, partnerships,
and customer acquisition. At Huegan Lab,
she supports strategic growth initiatives,
helping transform creative ideas into
impactful brand experiences that resonate
with audiences and drive measurable results.
